Content Inc with Joe Pulizzi
The Content Inc. podcast is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content.
Every Monday you get five minutes of wisdom on how you, the content entrepreneur, can build and grow your content business into a content empire
Featured Episodes
10 Content Strategies for Content Entrepreneurs (309)
An overview of my keynote from Content Marketing World 2021, where I review 10 amazing opportunities/strategies where content entrepreneurs are out maneuvering content marketers.
Do What You Say You Are Going to Do (263)
This lovely podcast comes courtesy of my wife, who gave us today's topic. Maybe one of my most important messages to date.
The 10k Creator Podcast (Episode 1) - The Content Entrepreneur's Mind…
In this first episode of the 10k Creator Podcast Show, Joe Pulizzi and Daren Smith introduce the show, how it came about, and explain how this podcast aims to help other content entrepreneurs grow their businesses from ground zero and beyond....
How to Create a Competitive Advantage with Your Tilt (268)
Most businesses don't have a content tilt? For content creators, if you don't have a content tilt worth its salt, you'll never create a sustainable business model.
The Secret of Jeff Bezos (264)
Most people forget that Amazon sold books for three years before selling anything else. This is exactly what a content entrepreneur needs to do to be successful.
How to Build Your Content Marketing Empire [Special Episode] with Lou…
If you are trying to build a content empire, either as an individual creator or as part of a content marketing team, this episode is for you. Here's Joe guesting on Louis Grenier's amazing podcast "Everyone Hates Marketers." In this episode, Joe and...
TikTok Is Killing Our Kids [and they know it] (468)
If you’ve been following my updates, you know how I feel about TikTok. What we feared was true is actually true. TikTok is significantly harming us and our children. And they knew about it the whole time. In this episode we go indepth as to what...
Recent Episodes
Singular Focus Wins Every Time (495)
Why do we fail? Most people don't fail because they're lazy. They fail because they're leaking energy in a thousand directions. Every half finished idea, every shiny new opportunity, every unread email and open tab, it all ad...
Do You Have the Wrong Side Hustle? (494)
We've been doing side hustles wrong since they were first invented. Most people are in a job they hate, and do a side hustle they love. Time to flip the script. Immediately. ------- Like this episode? SUBSCRIBE on , or . See all Content Inc...
Career Longevity Is the New Retirement Plan (493)
The old model was simple: work 40 years, retire, live off savings. But in today’s world, career longevity is the new retirement strategy. And that doesn’t mean grinding away at a job into your 70s. It means owning things that let you work smarter,...
What If You're Building the Wrong Business? (492)
If it succeeded exactly as it’s going now, would you be happy with where it takes you? If not, change it. You’re not too far down the road. You’re not locked in. The beauty of being a creator is you get to rewrite the rules. You don’t need to...
The Greatest Example of Content Marketing in History (491)
For over 80 years, VOA has helped to build support (and fandom) for America. It's been one of our silver bullets for freedom and democracy that no one ever really talked about. Simply put, the Voice of America has been one of the greatest marketing...
You Have No Competition (490)
Everyone has goals. I’m sure you have a few right now you are working on. But if goal setting were a skill, most Americans are failing…significantly failing. When you look at all the math, those who have goals and stick with them have NO...
How to Create SMART Goals (489)
I learned about SMART Goals from Brian Tracy almost 30 years ago. SMART goals are specific, measurable, actionable, relevant and time-bound. How's your goal-setting going? My methodology on . ------- Like this episode? SUBSCRIBE on , or . See...
Mel Robbins & Her Three-Part Content Strategy (488)
The original "three legs of the stool" for publishing was online, in print and in-person. For today's content creator it's still three legs, but they've changed. Here's a great example of Mel Robbins and her "three legs" content creation strategy: a...