Social Media Episodes

More and more celebrities are building audiences and launching side hustles. Why you ask? Because actors are almost never in control of who hires them for a part. And the same goes for you and your career. If you are working for someone else, you need...

If you’ve been following my updates, you know how I feel about TikTok. What we feared was true is actually true. TikTok is significantly harming us and our children. And they knew about it the whole time. In this episode we go indepth as to what...

Have a strategy to move your rented (social) channels to things you can more control, like email newsletter, you website, an owned membership site or even a creator coin.

The big technology platforms are wooing content creators with all sorts of goodies. The problem is that content creators may fall for bait, and then get caught in a trap.

Most marketers and content entrepreneurs diversify their content programs too quickly, endangering the program from the start. The fix? We need to start killing some of our channels and focus on being better in fewer places.

Creator programs from Facebook, LinkedIn and Twitter are courting themselves to journalists and independent content creators. It's very seductive. Don't be fooled.

Some apparently very smart people in media and content think they own their Facebook groups. Boy, are they in for a surprise?

Content Inc. with Joe Pulizzi