Episode 15: How To Launch A Product (Hint: Audience First) {with Brian Clark}
Guest: Brian Clark, Copyblogger
Launching products on the web is not a new idea today, however, a few years back when Brian Clark started Copyblogger, these ideas and concepts were quite new. In this episode of Content Inc., Joe Pulizzi has Brian share how he launched the first product for Copyblogger and how that initial process continues to evolve and grow the company. Learn why building your audience before you have a product is a critical component to a successful content driven business model.
Featured Episodes
![TikTok Is Killing Our Kids [and they know it] (468)](https://static.libsyn.com/p/assets/7/7/f/e/77feeb401f40d5aa/ContentInc_Podcast_3.jpg "TikTok Is Killing Our Kids [and they know it] (468)")
TikTok Is Killing Our Kids [and they know it] (468)
If you’ve been following my updates, you know how I feel about TikTok. What we feared was true is actually true. TikTok is significantly harming us and our children. And they knew about it the whole time. In this episode …
How to Build Your Content Marketing Empire [Special Episode] with Lou…
If you are trying to build a content empire, either as an individual creator or as part of a content marketing team, this episode is for you. Here's Joe guesting on Louis Grenier's amazing podcast "Everyone Hates Marketers." In this …
The 10k Creator Podcast (Episode 1) - The Content Entrepreneur's Mind…
In this first episode of the 10k Creator Podcast Show, Joe Pulizzi and Daren Smith introduce the show, how it came about, and explain how this podcast aims to help other content entrepreneurs grow their businesses from ground zero and …
10 Content Strategies for Content Entrepreneurs (309)
An overview of my keynote from Content Marketing World 2021, where I review 10 amazing opportunities/strategies where content entrepreneurs are out maneuvering content marketers.
The Secret of Jeff Bezos (264)
Most people forget that Amazon sold books for three years before selling anything else. This is exactly what a content entrepreneur needs to do to be successful.
How to Create a Competitive Advantage with Your Tilt (268)
Most businesses don't have a content tilt? For content creators, if you don't have a content tilt worth its salt, you'll never create a sustainable business model.
Do What You Say You Are Going to Do (263)
This lovely podcast comes courtesy of my wife, who gave us today's topic. Maybe one of my most important messages to date.