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Episodes

May 25, 2015

Episode 51: Leveraging Media Partners To Grow Your Content Inc. Empire

Joe Pulizzi Breaks Down The Five Ways You Can Partner With A Media Company To Benefit Both of You

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May 19, 2015

Episode 50: Don't Get Seduced By the Dark Side of Social Media

Joe Pulizzi Breaks Down The Importance of Using Social Media To Drive Traffic To Your Owned Media

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May 18, 2015

Episode 49: Podcast Stories That Build Your Content Inc. Empire

Joe Pulizzi Shares How The Power of Podcasting Has Helped Build The CMI Brand

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May 12, 2015

Episode 48: Two Fool-Proof Methods For Getting Content Inc. Buy-In

Joe Pulizzi Shares The Two Methods To Get Your C-Suite To Agree To A Content Inc. Approach

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May 11, 2015

Episode 47: How John Deere Dominated Farming With A Content Inc. Stra…

Joe Pulizzi Discusses The History of The John Deere Content Marketing Process

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May 5, 2015

Episode 46: Identify And Fix What Is Stopping Your Content Inc. Succe…

Joe Pulizzi Shares The Various Reasons Your Content Inc. Model May Not Be Working

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May 4, 2015

Episode 45: A Step-By-Step Content Inc. Model In Action

Joe Pulizzi Shares How Joy Cho Used The 6 Steps To A Content Inc. Model To Grow Her Brand And Business

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April 28, 2015

Episode 44: How To Fail Before You Get Started

Don't Let The Scope of Your Content Strategy Get Too Big Before You Even Start

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April 27, 2015

Episode 43: You Must Set An Audience Goal First

All Other Goals Mean Nothing If You Don't Have A Loyal Audience For Your Content

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April 21, 2015

Episode 42: Five Ways To Develop Your Listening Posts

Joe Pulizzi Breaks Down Five Ways You Can Get Customer Feedback For Content

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April 20, 2015

Episode 41: Leveraging The Amazon Press Release Method

Joe Pulizzi Discusses How You Can Use The Strategy of A Press Release To Find Your Content Tilt

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April 14, 2015

Episode 40: Setting The Best of Breed Goal

Joe Pulizzi Explains Why Good Content Is Not Enough

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April 13, 2015

Episode 39: Finding Your Content Tilt

Joe Pulizzi Defines Content Tilt And How You Can Achieve This With Your Content

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April 7, 2015

Episode 38: Why Audience Focus Makes All The Difference

Joe Pulizzi Discusses Why Understanding Your Audience Is Critical For Content Inc.

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April 6, 2015

Episode 37: Unleashing The Passion Behind Your Content

Joe Pulizzi Emphasizes The Importance of Passion Behind The Content Inc. Model

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March 31, 2015

Episode 36: The Subscriber Hierarchy

Joe Pulizzi Describes How Not All Fans, Followers And Subscribers Are Equal

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March 31, 2015

Episode 35: One Metric To Rule Them All

Joe Pulizzi Shares The One Metric You Should Focus On To Grow Your Content Inc. Business

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March 24, 2015

Episode 34: An Incredible Process To Buy Content Assets

An Acquisition Strategy May Be The Way With Your Content Strategy

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March 23, 2015

Episode 33: One Amazing Idea On Content Repurposing

Joe Pulizzi Shares How Jay Baer's "Jay Today" Videos Are Repurposed 8 Different Ways

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March 17, 2015

Episode 32: Top Ways To Get Speaking Gigs

Joe Pulizzi Shares How To Increase Your Speaking Opportunities

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March 16, 2015

Episode 31: 8 Tips For Executing A Book Project

Joe Pulizzi Shares 8 Key Actions To Consider When Writing A Book

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March 10, 2015

Episode 30: Three Easy Ways To Come Up With Content Ideas

Joe Pulizzi Shares Easy To Implement Ideas For Content Creation

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March 9, 2015

Episode 29: The 10 Content Roles You Need To Be Successful Today

Joe Pulizzi Shares The Key Content Positions For Your Content Team

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March 3, 2015

Episode 28: Monetizing And Diversifying Revenue Streams With Content{…

Guest: Matthew Patrick, Online Entrepreneur

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